WhatsApp Template Media: Sizing Guide
If you're using WhatsApp API for sending Broadcast messages, you should try attaching an image to the header of the template message.
Adding an image is an excellent way to get your customers' attention when they receive the message and communicate your product, proposal, or offer visually.
But what are the ideal dimensions for an image sent via WhatsApp API?
Technically, you can send any image, whether a 1:1 aspect ratio or a 16:9 wide ratio. All images will be sent successfully and your customers can view them too.
However, in such cases, your customers would first have to tap on the image to open it in fullscreen and see the complete image.
Whatsapp Message
We have found the perfect image size for you through trial and error: 1125px by 600px
Important Note
Meta (formerly Facebook) has removed support for JPG images in WhatsApp, impacting campaign creation in Netcore CE and the WhatsApp Journey section.
Please take a look at the table below for updated image size requirements.
| Image Type | Extension | MIME Type | Max Size |
|---|---|---|---|
| JPEG | .jpeg | image/ jpeg | 2 MB |
| PNG | .png | image/ png | 2 MB |
WhatsApp/Meta supports various rich media formats through its Cloud API. The supported media types and their specifications are listed below.
| Media Type | Format | Maximum Size | MIME-type |
|---|---|---|---|
| Audio | AAC, AMR, MP3, MP4 Audio, OGG Audio (OPUS codecs only) | 16 MB | AAC: audio/aac |
| Document | Text, Microsoft Excel, Microsoft Word, Microsoft PowerPoint, PDF | 100 MB | Text: text/plain |
| Image | JPEG, PNG | 2 MB | JPEG: image/jpeg |
| Sticker | Animated and Static WebP | 500 KB | WebP: image/webp |
| Video | 3GPP, MP4 Video (H.264 video codec and AAC audio codec) | 16 MB | 3GPP: video/3gp |
Note
We don't have support for GIF format.
Updated about 1 month ago