List is a static collection of All Contacts. Creating Lists is optional.

Creating List

To create a List:

  • Go to Audience > Lists > Create New
  • Enter the details in the Create New List Side drawer.
  • Click Save & Add contact

Create List

  • You can directly proceed to upload contacts or do it later after saving the list as well



  • We will not have suppress list/segment creation in new Audience/Segmentation
  • Subsequently, we will display all lists & segments in the exclude contacts section in the campaign creation flow (as opposed to only suppressed lists/segments)
  • Existing suppress lists/segments will be identified with an asterisk (*) at the end
  • Troubleshooting: In case the added contacts do not seem to reflect on the list count, refresh the list!