Nomenclature for Reports

This document explains the naming conventions and formats used in Reports. This guide helps you interpret data specific to each channel.

Important Points to Remember

File Protection

The reports generated for campaign data are password-protected to ensure the security and confidentiality of the information. Only authorized users with a password can access these reports.

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Forgot your Report Password?

If you lose the report password, you can retrieve it by navigating to Profile > Account Configuration > Report Password.

Naming Convention

The naming convention for report filenames is structured to provide clear identification.

Refer to the table below to understand the naming convention for the report title.

Number of Files for Campaigns and Journeys

Our reporting system covers both campaigns and journeys. Campaign reports include a detailed file for each channel (like Email or SMS) and a summary file for all channels. Journey reports provide multiple detailed files based on the journey's complexity, plus a summary file for an overview.

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Naming Conventions

• For campaigns, files are named based on the channel, For example., Email_Detailed.zip, SMS_Summary.zip.
• For journeys, files are named according to the journey and node specifics, For example, Journey_Node1_Detailed.zip.

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Email Subject Line Format for Reports

• One-Time Download Email Subject Line
  Format: One-time Download: <Campaign or Journey name>, <Filename datapoints>
  Example: One-time Download: Loyal users offer, Campaign_ID-38_Email_Summary_20221103
• Recurring Download Email Subject Line
  Format: Scheduled Report: ,
  Example: Scheduled Daily Report: Email Summary sync, Campaign_Multi_Email_Summary_Daily_T-1_20221103

Nomenclature for Column Placement

• The first column of the downloaded report displays the Primary Key.
• After the basic fields (like Primary Key, Email, Mobile, Campaign name, and so on), you will find additional metrics specific to each channel. For example, in Email reports, you'll see metrics like Subject, Status, and Segment names after the basic fields.

Sample Reports

This sheet includes sample reports (both detailed and summary) for all the communication channels.