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Quick Reply: App Push Template

Learn to create an App push template using the Quick Reply template

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The Quick Reply template allows users to respond directly from the push notification without opening the app. It mimics a chat-like interface, enabling real-time feedback collection, quick surveys, or customer support replies. Available across both Android and iOS, this layout drives faster user interaction and simplifies response capture.

Quick-Reply Template for iOS

Quick-Reply Template for iOS

Quick-Reply Template for Android

Quick-Reply Template for Android


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Important Points to Remember

  • Customization of the collapsed state is not supported in this template.
  • Inline reply from collapsed view is only supported on Android (device-dependent); iOS does not support reply in collapsed view.
  • Post-submission text and placeholder text are only available on Android. These fields are not supported on iOS.
  • SDK v3+ is required to use this template. Older SDKs will not support the reply functionality.
  • This template is not compatible with action buttons—only a single CTA (“Reply”) is available.
  • Only alphanumeric characters, emojis, punctuation, and Unicode are allowed in replies.

When to use

Use the Quick Reply template for:

  • One-question surveys: For example, "How was your delivery?".
  • Feedback prompts: For example, "Was this helpful?".
  • Support responses: For example, "Tell us your issue".
  • Content engagement: For example, "What did you think of today's article?"

Select Overlay on Image layout from the Content section when creating or editing any app push template.

1. Configure

Configure Content

Configure the following content and design elements to personalize the template's layout.

OptionsDescription
TitleAdd a concise and attention-grabbing title for your notifications. You can apply text formatting:
  • Bold
  • Italics
  • Underline
  • Text color
  • Background color

    • Note: Text formatting in only supported on Android. iOS will display plain text.
    DescriptionProvide the main message or supporting text to communicate your intent. This appears overlaid on the image.
    Note: Supported on both Android and iOS.
    Landing PageSet the redirection behavior when users interact with the notification:
  • Deeplink: Opens a specific app screen.
  • URL: Opens a browser link
  • App Homepage: Navigates to the app’s home screen

    • Note: These options support deep personalization and can be tracked via analytics
    2. Enable APN Interactions

    Enable APN Interactions

    This includes all image-related and design-enhancing options that control how the push notification looks. These settings help create high-impact visuals while ensuring readability and brand consistency.

    OptionsDescriptions
    SubtitleAdd supporting text to complement the title and description of your notification. This appears in a secondary position and helps convey additional context.
  • Android: Displayed beside the title in expanded and collapsed views.
  • iOS: Displayed below the title in both states.

    • Note: Even if thesubtitle is disabled for editing, a placeholder or instructional comment may appear in the preview.
    Rich MediaUpload or link an image that forms the background of the notifications. Available options:
  • Upload file: Select an image from your computer.
  • URL: Use a hosted image(must start with https://)

    • Supported format: .jpg, .jpeg, .png
    Max size: 200 KB
    Aspect ration: 1:1
    Note: Important content should not be placed at the bottom of the image due to cropping behavior. Only available for SDK 3.4.0 and above.
    Background colorDefine a solid or gradient background behind the overlay image block. This is useful as a fallback or design enhancement.
    Enable sticky notificationMake your notifications persistent by preventing swipe dismissal.
  • Remains in the tray until user interacts
  • Helpful for critical updates or promotions.
    • SoundDefine the tone played when a notification arrives on the device. You can choose between the default device sound or a custom sound.

    Here are the requirements for setting a custom sound:
    • Android Versions Below 8: Enter the sound file name in your app bundle. Supported formats are .mp3, .ogg, and .wav.
    • Android Versions 8 and Above: Enter the name of the notification channel ID. For setup instructions, refer to the notification channel documentation .
    • iOS: Enter the sound file name included in your app bundle. Supported formats are .aiff, .wav, and .caf.
    Note: The sound file name must be in your app bundle. If it is missing, the device will play the default sound.
    3. Action Button

    Action Button

    The Action Button in the Quick Reply template enables users to respond directly from the notification using a chat-like input field. This is not a traditional CTA button—instead, it acts as a trigger for user response submission.

    You can configure the following fields:

    1. Button text: Define the label for the reply button shown in the notification (e.g., “Shop Now”, “Check Offer”, “Know More”). Keep it concise and action-oriented to maximize engagement. This is the primary action that initiates the reply input.
    2. Placeholder text for response: Enter the text displayed inside the reply input field before the user types.
      For Example, “Type your message here.” This helps guide users on what kind of response is expected. This is only available for Android only.
    3. Message submission text: Define the confirmation message shown after the user submits their response.
      Example: “Thanks for your feedback!” Acts as visual feedback to confirm the reply was received. This is only available for Android only.

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    Important

    These settings are specific to Android. iOS does not support custom placeholder or submission text fields in notifications

    4.Add-on Options

    Add-on Options

    Use the following enhancements to add controls and personalization to your push notification logic:

    Overwrite Content with Collapse Key

    Use this feature to manage notification replacement behavior in the user’s tray. Only the most recent one is displayed when multiple notifications share the same collapse key.

    • Applicable for: All templates using FCM or APNS
    • Use Case: Send score updates, countdowns, or stock changes without cluttering the tray.
    • Example:
      1. Collapse Key: promo_alert
      2. Behavior: Only the latest “promo_alert” notification appears.

    Custom Key-Value Pairs

    Add up to 49 OS-specific key-value pairs to control in-app behavior when the notification is clicked. These values are passed to the app and can be used for deep personalization or routing.

    • Key Example: category
    • Value Example: electronics
    • Use Case: When a user taps the push, the app opens the Electronics section directly.

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    Note

    • At least one platform (Android or iOS) must be selected for each key-value pair.
    • These values must be handled in your app’s SDK to trigger specific actions.

    Once you've configured all the content and design elements for the Overlay on Image layout, you can:

    • Save Template: To use it in future campaigns
    • Use in Campaign: To apply it directly to a new or existing push campaign

    Your template is now ready to deliver visually compelling, high-engagement push notifications.

    To learn how to create an app push campaign step-by-step, check out this document.

    Updated about 4 hours ago